{"id":691,"date":"2020-12-14T15:20:29","date_gmt":"2020-12-14T14:20:29","guid":{"rendered":"https:\/\/generativehumanae.ch\/?p=691"},"modified":"2025-03-21T12:20:59","modified_gmt":"2025-03-21T11:20:59","slug":"entreprise-heroique","status":"publish","type":"post","link":"https:\/\/generativehumanae.ch\/fr\/entreprise-heroique\/","title":{"rendered":"L\u2019entreprise \u00ab h\u00e9ro\u00efque \u00bb voyage avec Campbell"},"content":{"rendered":"\n

Cet article est paru dans L\u2019Agefi du 31 mars 2020<\/strong><\/p>\n\n\n\n

De chaque crise na\u00eet des h\u00e9ros. En analysant de tr\u00e8s pr\u00e8s les m\u00e9canismes par lesquels les mythes et les contes construisent l\u2019extra-ordinaire, Joseph Campbell, professeur am\u00e9ricain des ann\u00e9es 50, a r\u00e9ussi \u00e0 mod\u00e9liser un processus de transformation in\u00e9dit. Gr\u00e2ce \u00e0 une s\u00e9quence de seuils \u00e0 franchir, il met en capacit\u00e9 chaque personne, chaque \u00e9quipe, chaque entreprise de se recalibrer pour \u00ab cr\u00e9er le monde auquel il a envie d\u2019appartenir \u00bb. A l\u2019heure o\u00f9 notre \u00e9cosyst\u00e8me tout entier est en d\u00e9s\u00e9quilibre, que de nouveaux mod\u00e8les d\u2019organisation et de collaboration \u00e9mergent, c\u2019est l\u2019occasion unique d\u2019affirmer son leadership. Non pas celui qui impose et qui contr\u00f4le mais celui qui inspire et qui embarque, \u00e0 l\u2019instar des h\u00e9ros qui ont marqu\u00e9 le cours de notre histoire\u2026<\/p>\n\n\n\n

Derri\u00e8re les m\u00e9taphores de \u00ab village \u00bb, de \u00ab voyage \u00bb et de \u00ab terres arides \u00bb se cachent trois \u00e9cosyst\u00e8mes, trois dynamiques d\u2019entreprises aux r\u00e9ponses aussi divergentes qu\u2019in\u00e9gales face aux enjeux actuels.<\/p>\n\n\n\n

L\u2019entreprise \u00ab villageoise \u00bb <\/strong>acc\u00e9l\u00e8re les rythmes, cr\u00e9e une profusion de projets, valorise l\u2019\u00e9go et le statut, nourrit l\u2019urgence et s\u2019organise pour que rien ne se perde, tout se cr\u00e9e et\u2026rien ne se transforme. Improbable et dangereuse r\u00e9interpr\u00e9tation du Principe de Lavoisier car elle mise sur l\u2019acc\u00e8s infini aux ressources pour maintenir une performance \u00ab h\u00e9ro\u00efque \u00bb ! Face \u00e0 l\u2019\u00e9vidence, beaucoup d\u2019entre elles d\u00e9cident de quitter cette \u00ab zone de confort inconfortable \u00bb et tentent leur Voyage du H\u00e9ros.<\/p>\n\n\n\n

L\u2019entreprise \u00ab voyageuse \u00bb<\/strong> part du principe que seuls la convergence et l\u2019alignement des forces et des actions individuelles cr\u00e9ent la puissance et la r\u00e9silience du collectif. Dans les moments de doute comme dans ceux d\u2019euphorie, la voie et la voix du h\u00e9ros consistent \u00e0 inspirer et embarquer l\u2019ensemble des parties prenantes vers une seule et m\u00eame destination. Et avec elle, le courage d\u2019innover, le courage de ne pas \u00eatre aim\u00e9 et le courage de transformer. Pour le meilleur !<\/p>\n\n\n\n

7 \u00e9tapes cl\u00e9s font de ce voyage un parcours ambitieux, balis\u00e9 d\u2019\u00e9tapes engageantes :<\/p>\n\n\n\n

Etape 1 – \u00ab L\u2019appel \u00bb ou la d\u00e9finition du \u00ab grand projet \u00bb visionnaire<\/p>\n\n\n\n

Etape 2 – \u00ab Le seuil \u00bb ou l\u2019engagement et la motivation des \u00e9quipes pionni\u00e8res<\/p>\n\n\n\n

Etape 3 – \u00ab Les gardiens \u00bb ou l\u2019int\u00e9gration des r\u00e9seaux d\u2019appui<\/p>\n\n\n\n

Etape 4 – \u00ab L\u2019\u00e9preuve du feu \u00bb ou le d\u00e9passement des peurs et croyances limitantes<\/p>\n\n\n\n

Etape 5 – \u00ab L\u2019int\u00e9gration \u00bb ou les nouvelles ressources et talents \u00e0 disposition<\/p>\n\n\n\n

Etape 6 – \u00ab La nouvelle carte \u00bb ou le plan d\u2019actions par retro-objectifs<\/p>\n\n\n\n

Etape 7 – \u00ab Le retour au village \u00bb ou l\u2019expression d\u2019un leadership l\u00e9gitime et assum\u00e9<\/p>\n\n\n\n

Fortes de ce processus v\u00e9cu individuellement et collectivement, les Directions et leurs \u00e9quipes sont d\u00e9sormais pr\u00eates \u00e0 r\u00e9aliser l\u2019extra-ordinaire ou tout simplement l\u2019essentiel.<\/p>\n\n\n\n

L\u2019entreprise aux \u00ab terres arides \u00bb <\/strong>ne s\u2019identifie pas aux codes et rites du \u00ab village \u00bb et ne trouve pas les ressources suffisantes pour partir en voyage. Elle erre entre 2 mondes sous un exc\u00e8s de peurs et de contraintes qui annihilent toute possibilit\u00e9 de grands projets collectifs.<\/p>\n\n\n\n

De chaque crise na\u00eet des h\u00e9ros. Il appartient \u00e0 chacun de cr\u00e9er un monde auquel il sera fier d\u2019appartenir. L\u2019entreprise \u00ab h\u00e9ro\u00efque \u00bb n\u2019existe pas, c\u2019est un conte, une l\u00e9gende ! Et malgr\u00e9 tout, elle continue \u00e0 voyager au-del\u00e0 de toutes les fronti\u00e8res et \u0153uvre, dans l\u2019ombre, \u00e0 transformer nos prisons en nouveaux horizons.<\/p>\n\n\n\n

Lien article Agefi (31 mars 2020): https:\/\/agefi.com\/actualites\/acteurs\/aujourdhui-lentreprise-heroique-voyage-avec-campbell<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Cet article est paru dans L\u2019Agefi du 31 mars 2020 De chaque crise na\u00eet des h\u00e9ros. En analysant de tr\u00e8s pr\u00e8s les m\u00e9canismes par lesquels les mythes et les contes construisent l\u2019extra-ordinaire, Joseph Campbell, professeur am\u00e9ricain des ann\u00e9es 50, a r\u00e9ussi \u00e0 mod\u00e9liser un processus de transformation in\u00e9dit. Gr\u00e2ce \u00e0 une s\u00e9quence de seuils \u00e0 […]<\/p>\n","protected":false},"author":1,"featured_media":2856,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[32,20],"tags":[],"class_list":["post-691","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-capsule-inspiration","category-entreprise-heroique"],"acf":[],"yoast_head":"\nL\u2019entreprise h\u00e9ro\u00efque n'existe pas, c'est un conte, une l\u00e9gende !<\/title>\n<meta name=\"description\" content=\"De chaque crise na\u00eet des h\u00e9ros. 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